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The case of Paula Deen and so many other fallen celebrities serve as good reminders about how.
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These lessons rang true recently for both a person and a brand: Paula Deen.
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The latest allegations about, canada Goose Jackets Sale, deen are troubling in general but are part of a larger insincerity problem of the brand.
Marketing and brand management experts are chalking up Deen's recent incident to insincerity and this isn't the first time.
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